As part of my COB 300 experience at James Madison University, I collaborated with a team throughout the semester to develop a full business plan by integrating concepts from Marketing, Production, Finance, and Management. We created a product called PortaPlant, a portable greenhouse designed for flexibility and year-round use. I managed a large portion of the Marketing and Management components, including developing our brand strategy and distribution plan, while also helping guide our team’s overall operations throughout the project.

COB 300 Business Plan